Why Fortnite is suddenly the most popular game in the world once more
Over the weekend, almost 45 million people returned to Fortnite. Those people played for a combined 102m hours in a single day, an all-time record, according to developer Epic Games.
Not bad for a game that has been available for more than six years, and been a topic of playground conversation for half a decade.
More importantly: Fortnite’s event shows us something interesting about how gen Z are experiencing the games of their childhood.
Developers speed ahead, games transform with the times, improvements are made, and sometimes, millions of players are left feeling as if they lost something.